O briefing: alertar e conscientizar os moradores do Jardins para a necessidade de se ter uma proteção particular em sua residência.
O resultado: esta mala direta desdobrável para Teleatlantic (veja ela fechada na imagem anterior).
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The briefing asked us to alert Jardins’ residents about the necessity to have private protection on their houses. We created a large-scale map using the newspaper’s latest numbers about criminal acts that happened on the region.
Anúncio parte da campanha Nova Realidade, da revista INFO.
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INFO, the biggest technology brazilian magazine, gained its own version of the famous “Virgin Records” poster with literal images of bands. We created series of printed ads and a website with characters and situations that represented famous softwares, websites and hardwares in our new technological era.







